This competition proposal addresses the redesign of the Natural History Museum of Turin, combining architectural intervention with a reorganization of the exhibition spaces and a new graphic identity for the museum.
At the core of the project is the introduction of a new pavilion within the museum courtyard. The lightweight volume hosts the new entrance to the exhibition areas and a café open to both visitors and the public. By activating the courtyard as a central gathering space, the intervention transforms it into a key interface between the city and the museum.
The pavilion establishes a clear orientation point for visitors and reorganizes circulation toward the galleries, creating a more coherent and intuitive visitor experience.
Alongside the architectural intervention, the project proposes a redesign of the museum’s graphic system and the reorganization of the exhibition layout. A new visual language improves wayfinding and strengthens the narrative of the collections, allowing visitors to move through the displays in a clear and continuous sequence.
Together, the architectural pavilion, the updated exhibition layout, and the new graphic identity redefine the museum as a more open and accessible cultural space connected to the urban life of the city.